Football Media

Championship Manager and IMScouting get hitched

12/8/09

Championship Manager and IMScouting have signed a strategic partnership that will give Championship Manager access to IMScouting’s player data, which comprises detailed information on hundreds of thousands of different players from major professional football leagues in the world.

CM will use this information to ensure a much higher level of detail on players across the world, adding more depth to the CM playing experience.

IMScouting.com is being used by football professionals such as scouts, managers, coaches and agents across Europe looking to get an edge over their rivals in finding the “next big thing” in football. The service blends updated information, including injuries, estimated market value and skills ratings, with an advanced search engine that is the first of its kind in the world of scouting for professional footballers.

IMScouting will gain a lot of exposure (and to some extent, legitimacy) from this deal and will be hoping that it helps generate more interest in their paid service.

Championship Manager, who position themselves as the ‘original’ football management simulation, now have another angle to help them against Football Manager – more ‘authentic’ and more ‘detailed’ player information. It’s also a not-so-subtle shot against one of Football Manager’s most trumpted marketing angles – that the game is used by managers and scouts to check out players before signing them.

Now Championship Manager can use the IMScouting partnership to gain an edge over Football Manager in that department, and if the game does gain penetration in that sector, it will only help IMScouting become a more legitimate source for scouting.

Posted by: Ahmed Bilal Posted under: Football Business

Comments:

No comments yet.

Leave a comment