Football Media

It’s the dream job, isn’t it? Getting paid to watch football, free tickets to games and the chance to hob nob with the stars. Who wouldn’t want to be a full-time football writer? (more…)

Posted by: Guest Authors Posted under: Football Blogging, Football Journalism, Social Media Comments: 1

Written by Chris Mann, a blogger at the Soccerlens football blog. Make no mistake about it, social media is changing the way in which we interact with the internet and the way we interact with each other. Websites such as Facebook, MySpace and Twitter, amongst the great monoliths of cyberspace, are making our lives more closeted [...]

Posted by: Guest Authors Posted under: Social Media Comments: 1

Written by Chris Nee, the editor of twofootedtackle Blog Network and a social media planner at Porter Novelli. Many of you will have come across PR people in your football writing careers and may have developed positive or negative perceptions of the industry and its people based on those experiences. Here at Football Media we’d like [...]

Posted by: Guest Authors Posted under: Football Business, Promotion Comments: 2

by Adrian Clarke I’d always imagined FIFA’s Zurich headquarters to be vast and ever-so-slightly space-age in its design and it didn’t disappoint me on either count when my taxi pulled up with little over 15 minutes to spare before Coca-Cola’s official launch of their sponsorship of the 2010 World Cup. Tucked away high in the hills [...]

Posted by: Guest Authors Posted under: Football Business Comments: 1

For football publishers, the big money is to made in four areas – football betting, live online football, football tickets and football gear. We’ve talked about different monetization strategies in general but with dwindling advertising budgets and companies focusing more and more on performance-based advertising, these four are the way to go if you [...]

Posted by: Guest Authors Posted under: Football Betting, Football Business Comments: 0

Interviewing is an essential skill for a blogger, journalist, or writer. I would like to discuss 10 key concepts in the interviewing process with an emphasis on the new media and freelance journalists. 1. The Initial Approach Be specific in your request: When you approach your target and/or their media relations representative, provide a detailed plan. “I [...]

Posted by: Guest Authors Posted under: Football Journalism Comments: 0

In recent years a proliferation of football podcasts has emerged. Many are associated with media outlets: The Times, The BBC, The Guardian, etc. Some are podcasts produced and distributed by football clubs or leagues. Examples of this include the weekly Chelsea podcast or the Bundesliga report. Others are homespun efforts produced by fans for fans. If [...]

Posted by: Guest Authors Posted under: Football Blogging, Football Journalism Comments: 1

Soccerlens editor Steve Amoia recently had the opportunity to interview respected investigative journalist and film maker, Mr. Andrew Jennings, whose recent book, “Foul! The Secret World of FIFA: Bribes, Vote Rigging and Ticket Scandals” painted FIFA in a hue that many at the world governing body would have rather not seen. Mr. Jennings is one [...]

Posted by: Guest Authors Posted under: Football Journalism Comments: 1