Setanta’s recent financial troubles have been splashed all over the press and the fallout from the TV company going bust could be considerable, not least for the SPL where several clubs rely on TV income to keep them afloat.
Yesterday I received an email saying that Setanta had paused all their online marketing acitivity as a result of their uncertain future. I posted this on twitter and some people questioned the source, so here is the email (sent to the Subside Sports affiliate list on AffiliateWindow.com).
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